When I look at social media, especially Facebook groups and forums, it’s clear that many common beauty business challenges in the UK are still being faced. These challenges often show up as hurdles that impact both business growth and personal confidence. The good news is most of these challenges are avoidable when you have strong business foundations in place. The problem is, when we train in the beauty industry, we are taught how to perform treatments, but we are not taught how to run a...

Today I sat down at my laptop ready to work… and nothing happened. If your beauty business feels stuck, even when you’re busy, you’re not alone. There are times where everything looks like it should be working, but you still feel like you’re not moving forward.

You’ve completed your training, your branding is on point, your salon space looks incredible, and you’re showing up consistently on social media. But there’s one problem…where are all the clients? This is one of the most common frustrations for new beauty therapists. You’ve done everything you thought you were supposed to do, and yet your diary isn’t filling up the way you expected. When I became self-employed in 2003, I was extremely privileged to start with a client base. The salon I had...